This essay examines the ways in which nonprofit universities increasingly emulate businesses, focusing on two of the most direct forms of emulation: the creation of internal university markets at the University of Southern California through adoption of variants of resource center management (RCM) and the privatization of public higher education at the University of Virginia.
January 14, 2019
Research and Occasional Papers Series (ROPS)
Kirp, D. L. (2003). The Corporation of Learning: Nonprofit Higher Education Takes Lessons from Business. UC Berkeley: Center for Studies in Higher Education.