The Role of US Higher Education in the Global E-Learning Market

This paper analyzes system and institutional level responses to the growing demand for e-learning in the US in comparison with a number of other countries and regions. It reviews the external forces and factors that are driving institutions to introduce and use ICT in this area and investigates in particular the role of globalisation and increasing competition. The responses of institutions to the changing (global) environment are discussed with respect to e-learning models and international strategies. Finally, a number of future scenarios are presented as well as an outline for research on the strategic pathways institutions may choose in planning for the future.